{"id":2822,"date":"2023-11-15T04:49:04","date_gmt":"2023-11-15T04:49:04","guid":{"rendered":"https:\/\/matob.web.id\/random\/?p=2822"},"modified":"2023-11-15T04:49:04","modified_gmt":"2023-11-15T04:49:04","slug":"on-page-seo-guide","status":"publish","type":"post","link":"https:\/\/matob.web.id\/random\/on-page-seo-guide\/","title":{"rendered":"On-Page SEO Guide"},"content":{"rendered":"

On-page<\/em> SEO guidelines can increase the page rank of your website<\/em> so that the website<\/em> can increase credibility.<\/p>\n

On page<\/em> SEO<\/a> is the practice of optimizing HTML content and source code to clearly define what your web page is and the information it provides.<\/p>\n

Some aspects of your website<\/em> pages that can be optimized include page titles, headers (h1 and h2 tags), URLs<\/em> , text content, meta descriptions, internal links, and more.<\/p>\n

How to Improve <\/strong>On Page SEO<\/em><\/strong><\/h2>\n

To get a higher ranking in Google searches , the website<\/em> ‘s page structure needs to be optimized both technically and in writing.<\/p>\n

An optimized page will be easy for your audience to find on Google, then satisfied after reading, watching, and experiencing it.<\/p>\n

Basically in order to rank up, you have to understand search queries, namely keywords that are typed into search engines by users.<\/p>\n

Google is good enough to understand the content and topics of your content, but there are still many ways to send positive signals to Google to make it easier for search engines to find and understand your content.<\/p>\n

Below, Matob Creative Studio provides a list of on-page<\/em> elements that you can optimize on your website.<\/em><\/p>\n

1. Title<\/em><\/strong> \u2013 Content Title<\/strong><\/h2>\n

 <\/p>\n

\"CONTENTThe power of a title must be understood by Content Writers. <\/em>The title is very important, able to attract the attention of the audience and increase CTR.<\/p>\n

If the title doesn’t match what the user is looking for, then they won’t click<\/em> on your page.<\/p>\n

Titles are not only for users, but also for crawlers<\/em> . Make sure you have title tags<\/em> on your page.<\/p>\n

Also know, if the title does not need to be exactly the same as H1, but still related and relevant to each other.<\/p>\n

2. URL<\/strong><\/h2>\n

Above all, make sure that the URLs of your content pages are clear and detailed, avoid using excessive numbers or random word combinations.<\/p>\n

Just like title<\/em> , URL<\/a> is also the perfect space to place your chosen keywords .<\/em><\/p>\n

One tip: avoid including the year in your URL. Example: www.example.com\/best-evergreen-content-2017.<\/em><\/p>\n

If your content is evergreen<\/em> content , then it’s better not to include year information in your content.<\/p>\n

If you want to include listing<\/em> content , such as 2022 Best Smartphone<\/em> Recommendations, then you can still use the year description in your content title .<\/em><\/p>\n

But, make sure the year description is removed when entering the URL because the URL can be edited freely.<\/p>\n

3. Meta Description<\/em><\/strong><\/h2>\n

A well-written meta description<\/em> can increase your content’s ranking in the SERPs, so people can easily visit your website<\/em> .<\/p>\n

On the other hand, a poorly written meta description<\/em> can make users ignore your content because it doesn’t look convincing.<\/p>\n

4. Keywords<\/em><\/strong><\/h2>\n

Keywords<\/em> help do two things. First, keywords<\/em> confirm to searchers that your page is related to what they are looking for.<\/p>\n

Second, send the same positive message to Google, which can help your page rank.<\/p>\n

Build your website content to increase <\/em>website<\/em> traffic with this method, known as content marketing.<\/p>\n

5. Header Tags <\/em><\/strong>(H1, H2, H3, etc\u2026)<\/strong><\/h2>\n

One of the easiest methods in our guide to building on page <\/em>SEO<\/a> is to build a heading system.<\/em><\/p>\n

Use clear heading<\/em> sentences to break up sections of text.<\/p>\n

The header tags<\/em> must be arranged in descending order from H1, H2, H3, and so on. H1 as the most general heading<\/em> , and H6 as the most specific sub heading .<\/em><\/p>\n

6. Internal Linking<\/em><\/strong><\/h2>\n

If you don’t have much time to research<\/em> more in content from other websites<\/em> , then you can take advantage of internal links.<\/em><\/p>\n

Internal links<\/em> are links that point to other content pages on the same website<\/em> , inserted in one content page with a relevant topic.<\/p>\n

Internal links<\/em><\/a> can be useful for you to lead readers to visit your other content pages.<\/p>\n

7. Duplicate Content<\/em><\/strong><\/h2>\n

A study from the Semrush team in the SEO Mistakes Study, revealed that more than 45% of websites<\/em> have pages that contain duplicated content.<\/p>\n

50% of websites<\/em> with duplicate content titles.<\/p>\n

Google will not penalize, but it may reduce the quality of the content.<\/p>\n

8. Crawlability<\/em><\/strong><\/h2>\n

Make sure your website<\/em> is not crawler <\/em>blocking<\/em> , otherwise your SEO strategy will be in vain.<\/p>\n

Crawlers<\/em> do have a negative impact on your website<\/em> , so here’s how to reduce the ability of crawlers<\/em> to damage your website<\/em> :<\/p>\n